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War On Wealth Series – Wealth Preservation

This is What Happens When You Don’t Use “ Principles”

Anyone With A Job Can Build A On  “Steroids”

Whether your financial status is considered lower income, middle income, upper income, or super rich you have the ability to grow a nest egg on “steroids”. It’s the system that you put in place that determines if you will be the “robbing Peter to pay Paul” person in life or the “everything seems to fall in your lap” person. The choice is yours.

Root of All Evil

To understand how “NOT” to turn $20 into a $75,000 disaster I have to first lay some ground work on this “thing” called “”. Let’s begin this discussion by emphatically stating, I Believe the lack of “Total Asset Optimization” is one of the largest contributors to strife in American Society. I believe passionately that the lack of knowledge and ability to grow in our financial lives causes many “ills” for the American people. Gang Violence, hatred and intolerance, divorce and the subsequent breakup of the family unit, road rage, jealously and a host of problems stems from our inability to prosper not only financially, but in all areas of our lives, and is rooted in our self-worth or lack thereof.

“Get Your House In Order And Save The World”

The Have’s And The Have Not’s

Because the prevailing barometer of human value in this country seems to be “who has the largest home, biggest boat, best designer clothes and accessories, etc, we are constantly setting ourselves up for failure. Heck, with this kind of barometer all you have to do is drive to work in the morning and after watching all of the people in traffic driving new expensive cars that they can’t afford but bought anyway, you can feel pretty bad about yourself by the time you arrive. This constant between the “have’s and the have not’s” has been raging like an indiscriminate virus wreaking havoc upon the social economic layers of our society.

Defined

Let’s break the phrase apart. The word “Total” is easy, Webster defines it as:

Total – 1. “An entire quantity or amount”. 2. “Complete”.

Now let’s look at the word “Asset”. Webster has several definitions for this but focusing on our use of it we get:

– “An item of value owned”. And if we further define “Value” we get: Value – 1. “A fair return or equivalent in goods, services or money for something exchanged”. 2. “The mandatory worth of something”. 3. “Relative worth, utility or importance”.

And lastly, let’s look and the meaning of “Optimization”:

– An act, process, or methodology of making something (i.e. a design, system, or decision) as fully perfect, functional, or effective as possible.

So we can say our definition of “Total Asset Optimization” is:

The process of taking every area of your life that has value, and designing and implementing a system whereby each of those areas operate as fully perfect and as effective as possible.

In Real Life

In real life Total Asset Optimization is akin to looking at the various parts of our lives like the parts of an automobile. Ask yourself the question, is the quality of your life like a 3-cylinder Yugo (lower income), where it gets you around but don’t try to climb any steep grades of pavement? Is it a nice comfortable family car or van (middle income) that’s great for getting a lot of people inside (kind of one size fits all), but not very exciting? Is it a nice luxury car with all the trimmings of apparent success (upper income)? Or is it a high performance vehicle that goes 0-60 in 5.2 seconds (super rich)? Whatever car it is they all have one thing in common, parts that work interchangeably.  Whichever type of car represents your life (lower income, middle income, upper income, super rich), unless all the parts of your life are working in unison and operating at optimum efficiency, your life as a whole will show it’s inefficiencies and run as efficiently as the weakest part.

Remember, the weakest link in the chain will always determine the overall effectiveness of any strategy.

Getting Off My “ASS” ets

What is the first thing that comes to mind when I mention the word “ASSET”? Probably money, stocks, bonds, cash in savings, etc. If I asked 100 people that question I would probably get the same answer 100 times. If I ask those same 100 people, what the most important thing in their lives were you would not get those same answers. We spend the majority of our lives chasing things that are not the most important to us and we wonder why most of us never attain them. Answers you would get would be things like family, friends, relationships, spirituality, education, wisdom, learning, integrity, etc. This brings me to a particular point. We all have to take assessment of our life and come up with a plan on how we are going to attain meaningful balance. When I am speaking with my clients I will forward principles taught to me by , Author of the bestselling books. Doug is on the board of LC. This is a company started by the man who taught Doug these principles, Lee Brower. I briefly want to mention that Empowered Wealth organizes life’s “ASSETS” into four quadrants shown below.

Assets

Human (People)

  • Family
  • Values
  • Relationships
  • Health
  • Ethics
  • Morals
  • Character
  • Heritage
  • Unique Abilities
  • Virtues
  • Habits
Intellectual(Wisdom)

  • Knowledge
  • Education – formal
  • Experiences – good & bad
  • Reputation
  • Systems
  • Methods
  • Alliances
  • Skills
  • Talents
  • Ideas
  • Traditions
Financial (Things)

Civic (Social)

  • Taxes
  • Charitable contributions of Financial Assets as well as Human and Intellectual Assets
  • Family Foundations

And as we said above, when I ask most people what their most important “ASSETS” are that they own? I have never had anyone say the lower left quadrant (financial assets). They will usually be in the upper left or right quadrants.

We always begin the conversation with our clients about all four quadrants so that when we are discussing their financial assets, we are doing so with the most important assets on their mind. How often do you see people with lots of financial assets but are still so miserable that you would consider them “poor and destitute”. The one thing that I wish to impart here is everything you do financially is rooted with all four of these quadrants in mind. What you will see me teach you is primarily about growing the financial assets, however it is usually very difficult and unfulfilling unless you grow them in unison with the upper quadrants. When you “OPTIMZE” the upper quadrants the lower quadrants seem to grow on steroids.

Some of the Most Mundane Decisions Cost Us Dearly!

The average working taxpayer might look at the phrase, “Total Asset Optimization” and think that can’t possibly apply to them. What I am about to share with you is the same principle whether I am talking about $200,000 home or a $2,000,000 home. I am here to tell you that some of the most mundane decisions we make in our lives can have rippling effects on our ability to save and grow money for emergencies, college, vacations, or . A couple of years ago, I believe it was December 2006; we had an unbelievable cold spell in Sacramento. It was extremely difficult to keep your water pipes from freezing. I was driving through this neighborhood of working class homes and I saw three emergency sewer cleanup trucks parked at three different homes on the same block. Driving passed that scene I immediately envisioned an imaginary movie where I all but played out the chain of events that took place leading up to this incident.

The next day as I was driving past these homes again I decided to stop and inquire about the circumstances of those emergency sewer trucks parked outside the day before. My curiosity had gotten the better of me and I just had to know if the movie I had played in my head was correct. Well as it turned out, it was pretty much as I had envisioned. After speaking with the homeowners, I learned that all three homeowners did not have the optional sewage coverage in their homeowner’s insurance policy that might have paid for the damage.

By The Way…

The coverage which is rarely offered by the insurance agent because of the way people shop for coverage, is usually only $20 – $40 extra per year if it’s available by that particular carrier.

In fact, the way most people shop for insurance and just about every other financial service is “How much is your policy going to cost me”. No thought is given to finding the professional who will assess your situation thoroughly and suggest proper coverage based on your particular set of circumstances. Most agents understand that most consumers don’t want to hear that. They believe and rightly so, that most consumers just want to choose whoever is going to quote them the lowest premium. That is of course until they actually have to use the policy. By the way, all three homes were flooded with sewage causing at least $15,000 in damage based on my experience with other homeowners I know who were in similar situations. Now, imagine if we were talking about a $2,000,000 home. In any case, at least two of the homeowners did not have an readily available and could not get a home equity loan as they had either purchased their home incorrectly (they did not use a ) and had no equity or no safe side fund. And remember, the more expensive the home the higher the damage amount.

Who is To Blame?

All of the people in the transaction above, , Loan Officer, Title Agent, Appraiser,, etc. in that transaction, all had different agendas. Including the homeowner, as all they were trying to do was find the cheapest insurance they could. Where was the person that was looking at the transaction and providing the consumer with information as to the correct size house to purchase, correct product that would fit in with their long term and short term payment, and cash flow decisions. Where was the insurance professional who would properly assess the client’s needs and not just attempt to beat out the competition?

What Did The Mistake Really Cost?

In the example above it really was not a $15,000 mistake you see two of the homeowners had to take the funds necessary to repair the damage from sources meant for building . Let’s say that over the next 20 year period that $15,000 would have accumulated at 6% compounding yearly. In twenty years that would be $49,712.36. At 8% that would be a whopping $74,058.75 blunder! Wow. I never knew a $20 bill could be worth so much! The lesson was this, because the homeowner was only concerned about the individual pieces and the how those pieces worked together, the trivial $20 to $40 per year they would have spent turned into a $15,000 catastrophe then mushroomed into a $50,000 – $75,000 avalanche.

What Should You Take Away From This

Ok Leon, you’ve been spouting off at the mouth, what does all this really mean? Well it means;

  1. Everything we do had lasting repercussions and reverberations throughout the universe.
  2. It doesn’t matter where you are in your financial life you can grow your assets by following time tested principles.
  3. If you do not worry about the upper quadrants of your assets, even if you do manage to accumulate financial assets they will not last very long because your most important assets are lacking in substance.
  4. Anytime you meet with a financial professional in any area; real estate, mortgage, financial services, insurance, taxes, listen to see what questions that professional asks you. If they are not at all concerned with how this particular decision you are making affects the other areas of your life, RUN!
  5. The same as #4, but RUN REALLY FAR!!!

Financial Strategists
leon@lucafinancial.com

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